bill blass 100% wool navy & green HOUNDStooth suit with 100% silk tie from Hathaway upcycled into a small dog (body length 8”-14”, chest 15”-18”, weight 7-15 lbs) suit set including jacket, leash, bow tie collar, and accessory bag.

I'm getting ready for the Super Zoo convention in Las Vegas. I'm not going as a vendor. I'm just going to network. I'm hosting a happy hour on September 11 with LuxeMutt at THEHotel. We have Frenchie Winery sponsoring the event! Yay! Downtown Dog has a sponsor for it's very first event!!!!!
Logos have always been tough for me because I want to LOVE it not just like it. My favorite ex employee Lanny came over for a rare appearance to work on the logo and give me Adobe Illustrator lessons. I've been meaning to learn it for a LONG time but was too intimated. I wish I would have done it long ago!

We made this logo in around 5 hours. I could normally take weeks but Lanny Markasky and I have been working together for a long time and I had a reference board on Pinterest that really helped. I love it. 

Today we are redesigning this round on square logo to fit all the typical banner sizes that I will run into. I don't have time to do all of the sizes I might wish I had but here are the dimensions that I've decided on. The Entirenet changes so quickly that I don't know how long these sizes will be relevant. Leaderboard 728 x 90, Full Banner 468 x 60, Half Banner 234 x 60, Square Button 123 x125, and Skyscraper 120 x 600. 

 I'm working on my photography for my product shots for my Etsy.com store. I would love it if you would check out the photos and offer any comments on what I can do to improve them?

100% Worsted Wool grey stripped jacket made in the USA by C & R Clothiers. 100% silk bow tie. Sourced in Hollywood, CA and upcycled in Los Angeles, CA.
It's important in building a new brand that you have a well thought out theme that provides your potential customers with a cohesive product line. With that in mind, I decided on using only men's suit, ties and belts and shooting product shots in various downtown locations or texture backgrounds. Being eco friendly or green is important to me so I decided to upcycle wherever possible. By making these kinds of decisions, you can have more freedom to be creative because you have limited your focus. That sounds weird, but it's true. When you have too many choices, it can be mind bottling and overwhelming. When I made these important style decisions, my choices in colors, fonts, and backgrounds became that much easier.